Hi. Glad you’re here.
First, I’m wife to an amazing husband, dog mom to coolest dog ever, movie, food, motorcycle, yoga and nail polish-obsessed gal living in Minneapolis, MN. I’m also an integrated marketing communications professional passionate about helping brands build relevance, relationships and advocacy through digital and social communications. For more, visit the work section of my site or my LinkedIn profile. This blog is a place to share thoughts on marketing communications, digital and social media strategy, what I’m reading and thinking about.
Currently, my days are spent as director of PR and emerging media at space150 where I’m focused on building space150′s PR and integrated marketing communications practice. Prior to joining space150, I was senior manager of social strategy for Imagination, embedded at General Mills leading social presence, strategy development and brand/product integration for Betty Crocker, Live Better America and Tablespoon. Before Imagination, I was digital brand manager for Mall of America where I developed and implemented its first-ever social media strategy, with focus on content strategy, digital innovation and the integration of earned, owned and paid media.
Other interests include (but are not limited to): Spending time with family and friends, walks with Hank, laughing – a lot, enjoying good food, film, travel, motorcycling, the human spirit and what transforms it, reading, becoming a better writer, making a contribution, learning from others, and sharing what I know. Additionally, I’m a member of MIMA (Minnesota Interactive Marketers Association) and serve on the Visibility Committee at St. Catherine University.