Archive for ‘Family’

How Brands Should Behave on Social Media During a Tragedy

By , 14 December, 2012, 18 Comments
How Brands Should Behave on Social Media During a Tragedy

What I’ve seen from brands today is a great reminder that in this new age of marketing communications, applying the old one-way messaging strategies of yesteryear to modern mediums can have a really negative impact on your brand. In addition, human tragedies and Acts of God are sadly becoming more common occurrences these days, and like crisis communications plans, are something brands need to plan for.

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Couples and Money and Communication, oh my!

By , 1 March, 2010, 11 Comments
Couples and Money and Communication, oh my!

In the spirit of talking about things other people don’t talk about openly, but at times desperately want to or should, I’d like to share a little something about an exercise my husband and I are doing to be better communicators and build a stronger marriage, specifically as it pertains to MONEY.