A business function that endeavors to foster connections with a group of people around a shared interest or topic, and the development and execution of strategy around listening and engagement with members of that community. This function typically refers to online communities (social networks, forums, blogs and other digital media), but should complement other management functions established by an organization’s business objectives .
Bam! Sunday night and Savannah’s CVB is actively listening and engaging with people mentioning “Savannah” on Twitter.
@lulugrimm on Instagram
Well, Hank the destroyer is not a good "bring your dog to work" candidate :( Good thing it's Sat. I owe @space150 an exercise ball. #dogs